Meaghan works with clients to develop customized multi-channel communications strategies aligned to unique communications objectives and business goals. With more than 7 years of experience in the PR industry, Meaghan is an expert in all things consumer and has built and executed integrated communications campaigns for some of North America’s biggest brands including Coca-Cola, McCain Foods, LG Canada, DAZN, Motorola and McCafe. Meaghan excels in earned media strategy, the development of strategic influencer campaigns, events and overall, ensuring plans align to communications objectives and track against pre-set KPIs. Thriving in a creative environment, Meaghan works to deliver bespoke, original ideas to each client. With a knack for relationship building and a deeply rooted understanding of the key voices in the city to reach varied consumer audiences, Meaghan delivers the best return on investment to meet clients’ unique communications needs.