NATIONAL unveils a series of changes that strengthen its ability to deliver creative, integrated, and innovative solutions across the country.
New strengths to serve your ambitions:
- Amplified creative strength: Our Montreal and Halifax teams formally combine their talents to deliver large-scale creative campaigns, driven by a national vision and measurable results.
- Artificial intelligence to drive impact: NATIONAL places AI at the heart of its innovation strategy, under the leadership of Kevin McCann, Managing Partner in Atlantic Canada, Lee Stafford, Senior Vice-President, Digital Strategy and AI, as well as Michel Lacroix, Vice-President, Digital Strategy and AI in Montreal. This integration aims to offer finer analysis, high-performance tools, and optimized strategies for our customers in all sectors.
- An even more mobilized consulting team: Our experts in public affairs, corporate communications, digital strategies, and brand development are reorganized to offer even more focused, agile and results-oriented support.
- An integrated, collaborative approach: Thanks to a more fluid structure between our offices, each customer now benefits from easier access to our collective intelligence, pan-Canadian network, and in-depth sector expertise.
These changes enable us to be closer to our customers, more strategic in our operations and bolder in our solutions. NATIONAL continues to evolve to meet the high expectations of its partners.