A strategic and thoughtful project leader, Laura leads development and execution of communication plans for some of the agency’s biggest clients. With more than 12 years’ experience in consumer and healthcare communications, Laura has led launches and influencer programs covering everything from mouthwash to mumps, sweetener to surgical procedures. She has executed award-winning campaigns in highly regulated environments and supported global health brands including Alcon, Bayer, Eli Lilly, Johnson & Johnson, Novartis, and Sandoz. Laura has also led public health campaigns for the Ontario Ministry of Health and Long-Term Care and advocacy programs for the Canadian Foundation for AIDS Research (CANFAR).
She holds a Bachelor of Social Science from the University of Ottawa with Joint Honours in Political Science and Communications and a Graduate Certificate in Public Relations from Humber College.