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NATIONAL launches coronavirus crisis communications team

Strategic counsel to handle the coronavirus outbreak

In response to increasing client interest and demand, NATIONAL Public Relations has established a coronavirus communications team of crisis communications experts across Canada.

Our team has been actively supporting and monitoring the outbreak of the coronavirus disease (recently named Covid-19) and, while the public health risk to Canadians remains low, we understand there are a number of challenges associated with the current situation.

We are well positioned to advise companies and healthcare organizations handling confirmed outbreaks, given our expertise in public health and corporate internal and external issues management.

Our team can provide strategic counsel on internal and external audience communications, public health messaging, best practice and media training for leaders in the public eye, and collaborating with client teams to help them plan their response.

Global expertise for global issues

NATIONAL Public Relations has a network of crisis communicators across the country and around the world with a breadth of expertise in public health and corporate crisis management that can handle these complex communication challenges.

NATIONAL is part of AVENIR GLOBAL, one of the top 15 largest communication firms in the world with offices in 24 locations across Canada, the U.S., Europe and the Middle East. This gives us access to a worldwide network of experts and resources to help our clients address global situations.

Our network includes SHIFT Communications, a data-driven integrated communications agency, and the public relations and communication company Padilla, both based in the U.S.; the London-based strategic communications consultancy Madano; Hanover, one of the leading strategic communications and public affairs consultancies in Europe and the Middle East; the healthcare specialists AXON Communications, with offices in Toronto, the U.S, the U.K. and Europe ; and healthcare creative agency Cherry, based in London.

Our experts in crisis communications

Our coast-to-coast team of experts is ready to help you respond to potential challenges associated with the coronavirus.