NATIONAL’s Marketing Team Completes Successful 2018 Canadian Screen Week
Not for the faint of heart, Canadian Screen Week is truly a marathon of publicity, event management and red carpets. Held annually by the Academy of Canadian Cinema & Television, it is a week of events honouring Canadian talent in television and film. Canadian Screen Week encompasses a nominee reception, Bell Media House, three non-televised awards galas, a family day event, and concludes with the Canadian Screen Awards broadcast Gala.
With NATIONAL’s Marketing team in the driver seat, the 2018 Canadian Screen Week was at the forefront for all entertainment and film aficionados (media included)! Having walked 249 talent down the red carpet and secured 1,051 media hits to result in over 400,000,000 impressions, it is safe to say that all of Canada was buzzing about their homegrown talent.