Meagan Murdoch is a veteran communications professional with 14 years’ experience, and an expertise in agriculture and agri-food.
Prior to joining NATIONAL in March 2020, Meagan spent several years as a consultant in New Zealand and Australia, where she advised several clients including Fonterra, the world’s largest dairy co-operative, on their farmer/shareholder relations.
Meagan spent the early part of her career as a political communications advisor in Canada's federal government. Among other roles, she was Director of Communications to Ministers across a range of portfolios including agriculture, international development, employment and social development as well as finance. She innately understands the pressures of government especially during times of crisis having advised the Minister of Agriculture and Agri-Food through various food safety system failures, natural disasters, and outbreaks such as H1N1 (swine flu) and H5N1 (bird flu).
From managing the communications rollout for the controversial removal of the Canadian Wheat Board single desk to executing several cross-country federal budget campaigns, Meagan is well versed in how to influence and achieve change through strategic communications, stakeholder advocacy and media relations.
Meagan also played key communication roles on several provincial and federal election campaigns, including as part of the national campaign team for the Right Honourable Stephen Harper in 2015.
Meagan holds a Bachelor of Arts in Political Science (International Relations) and Human Rights from Carleton University, a Masters in Professional Communications from Royal Roads University and a Certificate in Marketing Strategy from Cornell University.