Jennifer brings 20+ years of communications, public relations, and marketing experience to NATIONAL. She has a strong understanding of the Canadian healthcare sector having led and managed communications, marketing, and stakeholder relations efforts within multiple organizations in the private, public, not-for-profit and consulting sectors. With diverse knowledge in health, Jennifer works closely with executives to simplify complex issues and provide thoughtful strategies to accomplish difficult objectives.
Prior to joining NATIONAL, she was Executive Director, Marketing and Knowledge Innovation at Diabetes Canada and was responsible for the strategic counsel and oversight of corporate brand marketing, communications, digital and patient education programs. As well, Jennifer served as Vice President at GCI Canada, where she worked with clients including Pfizer, Eli Lilly, Abbott, Novo Nordisk and Bristol Myers Squibb (BMS).
Jennifer holds an Executive MBA from the Ivey School of Business.