Denis Coupal joins NATIONAL Public Relations as Vice President, Healthcare and Life Sciences, bringing nearly 25 years of multidisciplinary communications, business development and advisory experience to the table. With honed diplomatic and management skills in complex creative and cross-functional environments, he has a proven record of providing insight and strategic leadership to high-end professional services firms and organizations over the full spectrum of industries across Quebec.

Prior to joining NATIONAL, Denis worked at CAE Healthcare where he held the role of Head of Sales for Eastern Canada, focusing primarily on patient simulator product lines, training equipment, software, and VR simulation. A few years earlier, he held the role of Director of Business Development for BDO Canada LLP, East Group. He also distinguished himself in the role of Industrial Commissioner from 2011 to 2015 with West-Island Economic Development in Montreal, helping SMEs expand and accelerate, as well as spearheading promotion of the West Island to retain and grow existing businesses. He excels at building relationships with major government partners and associations, and in attracting local and international investment.

In 2007, in collaboration with Ideam.ca, Denis won a Canadian Competition for the design of a major exhibition entitled ‘Glenn Gould, Symphony of a Genius’ at the Canadian Museum of Civilization. He is also strongly engaged in the community, previously serving as President of the Dawson College Foundation, on the Jury in the John Molson School of Business International MBA competition, as Co-President and advisor to the M&A Club of Saint-Laurent, and as member of the Advisory Board of Toiture Couture from 2014 to 2016. An accomplished author, he published his first novel in 2019, a thriller called Blindshot, that went on to win several prestigious Canadian literary awards. The work has since been translated to French as Coup fatal.

Denis graduated with a Bachelor of Architecture degree and a Bachelor of Science degree from McGill University and studied at the McGill Executive Institute. He also attended Concordia University for studies in film production and communications.