Quebec City Office

Quebec City Office

The Latest from Quebec City

Guillaume Lefèvre Promoted to Director, Healthcare and Energy Strategy in Quebec City

Guillaume Lefèvre Promoted to Director, Healthcare and Energy Strategy in Quebec City

Posted Tuesday, October 10, 2017


To highlight and recognize Guillaume Lefèvre’s important contribution to the success of NATIONAL’s Quebec City office, we are pleased to announce his promotion to Director, Healthcare and Energy Strategy.

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Martin Daraiche Named Managing Partner of NATIONAL in Quebec City

Martin Daraiche Named Managing Partner of NATIONAL in Quebec City

Posted Tuesday, September 5, 2017


Martin Daraiche has been appointed managing partner of NATIONAL Public Relations’ Quebec City office. A high-level strategist, Martin will support the Firm’s growth and uphold the tradition of excellence established by his predecessor and mentor, Luc Ouellet, who will continue to play an active role with NATIONAL as partner.

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Image Talk – When Justin Does the Cover of <i>Rolling Stone</i>

Image Talk – When Justin Does the Cover of Rolling Stone

Posted Tuesday, August 1, 2017

Julie-Anne Vien


The latest issue of Rolling Stone magazine features none other than Justin Trudeau, and the presence of the Canadian Prime Minister on the cover of such an iconic publication has attracted worldwide attention. Julie-Anne Vien, NATIONAL Partner in Quebec City, discusses the image management strategy of the man whose first name has become a symbol of authenticity and proximity, and explains that what Justin is doing right now – building an important capital of sympathy – is what she often tells her clients is at the heart of building a strong reputation ahead of more difficult times.

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