Julie Staadecker is an experienced PR professional, well versed in traditional and non-traditional campaigns across the general consumer and professional services landscapes. She helps set overall programmatic and media strategies for her clients, leveraging holisticcommunications platforms to deliver on goals. Julie has a personal passionfor measurement that matters in PR and previously served in a role focused on talent management.
She currently leads the McDonald’s, CarMax, Rockport and Foxwoods accounts. She is also well-versed in crisis communications, and her thoughts on how to manage a crisis on social media were recently published in a PR News Guidebook. Prior to SHIFT, she honed her PR knowledge with clients including General Mills, L’Oreal and MIT at Cone Communications.
She holds a B.S. in Communication from Boston University, where she frequently acts as a guest speaker.
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