SHIFT Boston Office

SHIFT Boston Office

The Latest from SHIFT Boston

SHIFTers Bring 10 New Awards Home!

SHIFTers Bring 10 New Awards Home!

Posted Friday, June 2, 2017


We are proud to share that our SHIFT colleagues’ stellar work was recognized by the Publicity Club of New England at last night’s Bell Ringer Awards ceremony in Boston, bringing home a total of 10 awards in various categories.

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A Record Fundraiser for National Denim Day!

A Record Fundraiser for National Denim Day!

Posted Thursday, May 18, 2017


For the past three years, our Montreal teams have taken part in the CURE Foundation’s main fundraising campaign for breast cancer, National Denim Day, which encourages people to wear jeans to work on Tuesday, May 16, in exchange for a $5 donation. By inviting every employee across the NATIONAL, AXON, Madano and SHIFT offices to participate in the initiative this year, we raised an impressive $2,000 for the cause. Not only are we National Denim Day’s #1 corporate fundraiser on CURE’s website, we also helped make a difference in the fight against breast cancer. And that’s something we’re really proud about!

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The Role of Machine Learning in Public Relations

The Role of Machine Learning in Public Relations

Posted Friday, May 5, 2017

Christopher Penn


Machine learning is already transforming industries around the world, offering significant cost savings and efficiency gains, while opening up new opportunities for forward-thinking companies to leapfrog competitors. How will machine learning affect the public relations industry? Our colleague Chris Penn, Vice-President, Marketing Technology at SHIFT, explains.

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