NATIONAL is pleased to announce the appointment of Michelle Wilson as Vice-President, Creative Strategy in the Vancouver office. She joins long-time collaborators Paul Welsh and Glen Edwards to extend the Firm’s capabilities in offering clients fully integrated communications solutions in Western Canada.
“NATIONAL is committed to connecting clients to the people who matter most, with the right message, at the right time — with counsel and creative grounded in research, insight and deep sector understanding,” says Paul Welsh, Managing Partner of NATIONAL’s Vancouver office. “Michelle is a senior art director, creative director and client relationship manager who understands both the creative and account sides of our client-centric offering.”
Michelle began working with Paul in 2000 at Karyo Communications, where she helped to build their creative studio and expand the boutique agency’s creative offering. In 2003, she started her own creative studio called Deli Designs, and reunited with Paul nine years later at Edelman Vancouver, where she provided strategic and creative support for Edelman’s Vancouver, Toronto and Calgary offices on projects that varied from local startups to national campaigns. Michelle then moved on to be an Account Director with the ad agency me&lewis in 2015, where she led strategic planning and creative campaigns.
Welcome to the family, Michelle!