In the Media

Tapping into the Brain to Deliver Effective Training

Posted Thursday, June 18, 2015

Shanida Nataraja

  • IMG-Tapping-into-Brain

    (Photo Credit: Shutterstock/Sergey Nivens)

With a PhD in neuroscience from the University College London and post-doctoral research conducted at Johns Hopkins School of Medicine, the least we can say is that our AXON UK colleague Shanida Nataraja is no stranger to studying the brain and its fascinating complexities.

In a new article published in Pharmaphorum, the premier digital publication for thought leadership relating to the pharmaceutical industry, Shanida delves into three core concepts that shed some light on how we learn new things, and explains how they can be used to develop effective training programs.

Download the PDF below to read the complete article and find out how Shanida brilliantly translates complex concepts such as neural plasticity, cognitive operators and the power of intention and attention into compelling advice for healthcare communicators.  



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