Directrice principale, Stratégie d’engagement
Chrystiane thinks a lot. She’s always seeking to increase her understanding of the big picture, anticipate what’s to come, and fine tuning the strategies she develops and implements in collaboration with her clients. Her attention to detail and desire to maximize meaningful connections allows her to excel in the management of complex projects, with diverse stakeholders and many moving parts.
Since joining NATIONAL, Chrystiane has led major public engagement programs and integrated marketing communications campaigns. She has also provided strategic communications counsel to a varied portfolio of clients in the areas of economic development, hospitality and tourism, energy, natural resources, retail, scientific research, major infrastructure and government.
Chrystiane is a board member of the International Association of Business Communicators – Maritime Chapter, an active member of Fusion Halifax, and loves being a part of efforts to enhance quality of life and prosperity in her city and region.
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